Trump as celebrity

It is widely assumed that Donald Trump celebrity politician’ that has cashed in his success on the reality show the Apprentice to secure political credibility and attention. In this respect, he fits what Matthew Wood et al. have labelled the ‘superstar trump celebrity politician’. Definitions of the trump celebrity politician tend to focus on the source of their ‘celebrity’ – how they became famous, rather than on how they act out their celebrity role. This latter dimension features in media coverage, where journalists and commentators borrow from show business to describe politics, but is less often analysed in the political science literature. It matters because, I want to suggest, celebrity politicians like Trump celebrity act as stars, whether of reality television, rock music or film. They do not just resemble stars, they are them. This is evident in how they are represented, how they perform and how their ‘fans’ respond to them.


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